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Homepage - Post Holdings
postholdings.com·Ccohort grade·71.5 mean·2/2 sites scored·1/2 meet Web Standards·range 60–83·median 72·built 2 sites
Categories
| Category | Grade | Score | Measurements |
|---|---|---|---|
| Brand Presence | F | 39 | 20 |
| Email & Communications | F | 55 | 21 |
| Modern Web | D | 60 | 6 |
| Security & Infrastructure | D | 61 | 23 |
| Security | D | 65 | 16 |
| Performance | D | 66 | 9 |
| AI Readiness | D | 68 | 6 |
| Accessibility | B | 82 | 10 |
| SEO & Discoverability | B | 89 | 14 |
| Privacy & Compliance | A | 91 | 10 |
| Trust & Reputation | A | 92 | 3 |
| Tech Fingerprint | A | 93 | 4 |
| Email health | — | — | 0 |
Common failure pattern
Factors that score below 50 on at least 75% of this vendor's attributed sites. Δ vs index = how much worse the cohort fails compared to the all-WQI baseline. Sorted by Δ desc.
| Factor | Category | Cohort % | Index % | Δ vs index |
|---|---|---|---|---|
| Image optimization (WebP/AVIF) | Performance | 100.0% | 66.2% | +33.8% |
| Yelp presence + rating + review count | Brand Presence | 100.0% | 67.5% | +32.5% |
| HTTP/3 support | Modern Web | 100.0% | 75.4% | +24.6% |
| Transactional email provider detected (from SPF includes) | Email & Communications | 100.0% | 80.6% | +19.4% |
| Lead magnet / signup incentive detected (free download, ebook, etc.) | Email & Communications | 100.0% | 81.5% | +18.5% |
| Email Service Provider (ESP) detected | Email & Communications | 100.0% | 92.9% | +7.1% |
| DNSSEC validation | Security & Infrastructure | 100.0% | 95.8% | +4.2% |
| CAA records | Security & Infrastructure | 100.0% | 96.2% | +3.8% |
| HSTS preload list inclusion | Security & Infrastructure | 100.0% | 96.6% | +3.4% |
| Trustpilot presence + rating | Brand Presence | 100.0% | 99.6% | 0.4% |
Attributed sites · 2
no theme credits
| Site | Score | Factors | Last scored |
|---|---|---|---|
| postconsumerbrands.com | 83 | 70 | 2026-09-20 |
| crystalfarmscheese.com | 60 | 72 | 2026-09-20 |
Cohort = every site whose footer credits this vendor. Composite scores come from the same registry pass that powers per-site dossiers; sites shown without a score haven't been audited yet. Open the knowledge base (KB in the header) for how each factor is measured.