WQI.web​qualityindex

Privacy

LGPD

Brazil's GDPR analogue. If you serve Brazilian residents, treat it like GDPR-lite: lawful basis, consent for cookies, a real privacy policy, and ANPD-shaped data subject rights.

Authority
Autoridade Nacional de Proteção de Dados (ANPD)
Version
Lei nº 13.709/2018
Jurisdiction
Other / unknown
Source
planalto.gov.br
Last reviewed
2026-04-28
Last verified
pending

What it is

The Lei Geral de Proteção de Dados Pessoais, enacted 2018 and in force since 2020. Closely modelled on GDPR — same lawful-basis structure, similar data subject rights, analogous extraterritorial reach. Enforced by the Autoridade Nacional de Proteção de Dados (ANPD), which gained sanctioning power in 2023.

Why it matters

Maximum fine is 2% of Brazilian revenue (capped at R$50M per violation). ANPD enforcement has accelerated since 2023 and Brazil is one of the largest LATAM markets — a GDPR-shaped consent and privacy-policy stack covers most LGPD obligations for free.

Who it applies to

Brazilian residents — applies extraterritorially to sites processing their personal data regardless of where the operator is located.

  • Jurisdictions: Other / unknown

How WQI scores it

Web Quality Index considers this standard satisfied when all of the 3 supporting factors pass.

# Factor Status
46 Cookie banner presence + CMP detection planned
47 Privacy policy page presence planned
51 Cookie scan — actual cookies set on first load planned

0 of 3 supporting factors are currently collected. Sites where the remaining 3 haven't been measured will show as partial or unknown on this standard until the data lands.

Related standards

See also
GDPR , PIPEDA , POPIA

Standards that share factors with this one

Auto-computed from overlapping factor tickets in satisfiedBy, excluding standards already listed under "See also" above. Strong overlap suggests these standards rise and fall together when sites are scored.

Other references