methodology / Email & Communications / #77
DMARC aggregate reporting enabled (rua=)
#77 · Recommended · Web Quality · weighted · Email & Communications · weight 0.7% · impl implemented · method v1.2.0
Web Quality factor
This factor is part of Web Quality — the weighted 0..100 score that sits above Web Standards. Its weight depends on what kind of site is being measured. Web Standards items take priority; this factor only enters the score once Web Standards passes.
- Base weight
- 0.5 applied to every site type unless overridden below
- Why this weight
- DMARC rua= reporting is good operational hygiene but most legit deployments forgo it without a 3rd-party processor. Bonus, not gate.
Per-site-type overrides
| Site type | Weight | Δ vs base |
|---|---|---|
| E-commerce | 0.8 | +0.3 |
| News / Publisher | 0.7 | +0.2 |
| Personal site | 0.2 | -0.3 |
| SaaS / Product | 0.7 | +0.2 |
| Media / Streaming | 0.7 | +0.2 |
Site types not listed inherit the base weight.
What this means for your business
When this is on, mail providers send you a daily summary of who tried to send email pretending to be your business — so you can spot impersonation attempts before customers do. Without it, scammers can spoof you for months and you'd never know.
Plain title: You get reports when someone fakes your email
What we measure
DMARC enforcement blocks spoofed emails. DMARC reporting tells you when spoofing attempts are happening, so you can act on it. Without reporting, you're flying blind.
How to improve your score
Add `rua=mailto:dmarc@yourdomain.com` (or use a free service like dmarcian / Postmark DMARC) to your DMARC TXT record. Check the weekly aggregate reports to see who's spoofing your domain.
Facts
Implementation notes
Already collected — separate from policy enforcement. Both matter.
Scoring
Scoring formulas are versioned with the methodology. The current method (v1.2.0) maps raw measurements to pass, warn, fail. Factor weights determine how much each contributes to the composite — see the methodology index for the full table.
Cited by these standards
Standards in the Standards Library whose satisfiedBy requirement tree references this factor. Each link goes to the standard's full entry — methodology, scope, and the other factors it relies on.
Version history
| Version | Change | Date |
|---|---|---|
| v1.2.0 | Factor introduced. Status: live. Scoring impl: implemented. | 2026-04-25 |